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Influencer Manager at Omaze
London, United Kingdom
Job Descrption
• Employment: Full time, permanent
• Location: Based at our offices in Holborn, London - Hybrid working pattern, 3 days a week in office
Who We Are:
Omaze is an entertainment company with a social purpose. We offer our customers the chance to win dream homes and support amazing causes. Launched in the US in 2012, Omaze crossed the pond to the UK in 2020, fundraising in partnership with some of the biggest and most loved British charities. We’ve since raised over £40,000,000 for our incredible UK charity partners, like Teenage Cancer Trust, British Heart Foundation, Marie Curie, Alzheimer’s Research UK, the RSPCA and many more.
Why You’ll Love Working at Omaze:
Growth: Omaze is one of the fastest-growing companies in the world, going after a $400 billion market.
Impact: You will be a part of a passionate team of world changers, dedicated to making a big ripple effect in the world.
Pioneering: We are doing something no one has ever done before.
Culture... of learning and fun: We work hard to grow together and spread joy in the process.
Named one of Fast Company’s Most Innovative Companies and Inc.’s Best in Business.
Who We’re Seeking:
The marketing team is pivotal in driving the growth and development of the UK business. As an Influencer Manager, you will lead our influencer marketing strategy, manage influencer campaigns, and evaluate their performance. This position offers significant opportunities to collaborate across creative strategy, influencer relations, and performance marketing within Omaze UK.
What You'll Do
• Influencer Strategy and Management
• Develop and implement comprehensive influencer marketing strategies to support campaign objectives.
• Identify and recruit potential influencers who align with our brand values and target audience.
• Build and maintain strong relationships with agency partners and influencers, managing communication and negotiations.
• Oversee influencer shoots, including scheduling, logistics, and on-site management.
• Ensure influencers adhere to brand guidelines and campaign briefs.
• Conduct quality assurance checks on all influencer content to ensure accuracy and alignment with campaign objectives.
Campaign Coordination
• Collaborate with internal teams and external agencies to set up, organise, and update influencer campaigns on Monday.com.
• Lead the creation of briefs for influencers, ensuring content is delivered on time and meets brand guidelines.
• Ideate and contribute to the development of creative concepts for influencer collaborations.
Content Management
• Develop a schedule for posts featuring influencer content.
• Collaborate with the team to create engaging video content for Meta, YouTube and TikTok featuring influencer partnerships.
• Research relevant hashtags, trends, and user-generated content to inform influencer strategy.
Performance Evaluation and Reporting
• Work with Senior Managers and Analysts to monitor and analyse key performance metrics for influencer campaigns, including engagement rates, reach, and acquisition costs.
• Prepare regular reports on influencer campaign performance for internal teams and charity partners.
• Stay up-to-date with influencer marketing trends and best practices to continuously improve campaign effectiveness.
Our Ideal Candidate
• A relevant degree in Marketing, Communications, Public Relations, or a related field is preferred (but not required).
• 4-6 years of experience in influencer marketing, social media management, or a related field.
• Strong understanding of social media platforms and the influencer marketing landscape.
• Excellent communication, negotiation, project management, leadership, analytical, and organisational skills.
• Proficiency in Microsoft Office, Google Suite, and campaign management systems (CMS) such as Monday.com.
• Creative mindset for developing innovative influencer collaborations.
• Experience in content creation and basic photo/video editing is a plus.
• Flexibility to attend monthly shoots and events, sometimes outside regular working hours.
What we can offer you:
• 30 days annual leave (+ bank holidays!)
• Private medical and dental insurance
• 9% employer pension contributions, when you contribute at least 2%
• Individual learning and development budgets
• Enhanced family leave policies
• Life assurance of 4x your salary
• Group income protection
• Critical illness cover
Complete form below to directly Send your CV / Linkedin Profile to Influencer Manager at Omaze.
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