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Role Summary
The Vice President, Luxury Brands – Middle East & Africa (MEA), is responsible for ensuring appropriate representation and pull through of Marriott International’s Luxury Brands in the MEA region. The VP is the owner of the Luxury Brand strategy in the MEA region and is responsible for ensuring on-brand execution across hotels. The VP will drive ongoing collaboration with and act as a partner to the Global Luxury Brand team.
The VP Luxury Brands, MEA is accountable for partnering with Continent Leadership and Global Luxury Brand teams to devise and execute Luxury Brand initiatives and brand marketing campaigns for MEA. The leader is responsible for constantly enhancing the direction for the Luxury Brands in MEA by driving culturally relevant Brand Marketing, ensuring localized Brand Management, collaborating with Development to achieve on-strategy portfolio growth and driving alignment within the wider Luxury Group.
Skills and experience we will look for in the ideal candidate to join our team:
To be successful in this role, the leader will be responsible for executing and constantly enhancing the direction for the Luxury brand’s including:
- Delivering strong brand marketing programmes through strong partnership and collaborations to deliver external and internal campaigns that drive business, awareness and affinity to our Luxury brands.
- Be deeply knowledgeable and represent customer insights and ensure any global strategy is locally relevant to drive connections.
- Partnering with senior stakeholders within Development and Global Design to drive the growth of on-strategy Luxury brands in the region
- Leading cross discipline, organizational alignment and accountability for successful initiatives that are, mission critical and innovative, driving quality and consistent achievement of brand operating standards (e.g. service, food and beverage, opening hotels and improvement locations)
- As the primary point of contact for Luxury MEA, establishing strong relationships and communication platforms to nurture Luxury Brand success alongside multiple and varied stakeholders (including Headquarter, EMEA and hotel leadership teams).
The position reports to VP, Luxury Brand & Communications, EMEA.
Experience
- 15+ years of brand marketing, brand management, product management, and/or hotel operations.
- Lodging industry experience is strongly preferred
- Prior Luxury experience required
- Multiple language ability preferred
Skills and Competencies
- Strategic and innovative thinker; can create broad business and brand concepts and strategies.
- Ability to lead complex projects through management of multi-functional teams.
- Demonstrated ability to operate in a matrix organization.
- Excellent influencing, leadership and visionary skills.
- Broad business view; sharp business acumen and financial savvy.
- Constructive approach to dealing with conflict; strong mediation skills.
- Ability to develop and maintain strong interpersonal relationships with team members, internal stakeholders and external constituents.
- Exceptional leadership presence and strong communication platform skills; ability to establish credibility at all organizational levels
- Passion for understanding luxury consumer behaviour and point of view.
- Analytical, makes decisions using data.
- Comfortable with complexity, ambiguity and change.
- Eye for design and style, creative approach
Why it’s a great idea to work for Marriott International:
Dubai
- We offer ‘hybrid working’ to enable you to live fully and balance home and work
- 25 holidays plus public holidays as additional to be sure you have fun and make memories (days grow with service to the Company)
- Benefits for living and working in Dubai include:
- Schooling reimbursement
- Allowance for living expenses, including housing
- Home leave ticket equivalent to a vacation trip to your home city location
- Provided with visa and work permit
- International retirement plan as per your eligibility
- Participation in the Employee Workplace Savings Plan (“DEWS”)
- This role is bonus and stock eligible – our success is your success
- Access to numerous, world class profession and personal learning and development programmes to enable success in your current role but also for your future growth within the Company
- Private Medical Healthcare and parental leave benefits to support your wellbeing and health
- You, your friends and family will be able to enjoy global hotel, food and drinks discounts and benefits, and explore our world
- Regular team and office gatherings, both in person and remotely to build our sense of purpose
- Strong, experienced leaders who will encourage you to grow and mentor you to succeed
- Various discounted retail, entertainment and corporate programmes for you to enjoy
Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.
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