Digital Account Director
Location: London
Type of contract: Permanent
Flexible working: Hybrid (on-site at client offices and remote)
Who We Are
Be Grizzlee is an always-on studio that hyper-tailor’s content for all its partners. Through agile production and a disruptive core, our diverse talent delivers best-in-class experiences globally. We are a friendly and ambitious creative studio with the highest standards for our content output.
Diversity, Equity + Inclusion
Without inclusion, we won’t be diverse. Diversity brings a richness which we believe enables innovation & creativity. As such, Be Grizzlee is committed to maintaining an open, welcoming and inclusive culture which allows everybody to bring their whole selves to the workplace and simply be who they are at all times.
Be Grizzlee is an equal opportunity employer and welcomes everyone to our team.
If you need reasonable adjustments at any point in the application or interview process, please let us know. In your application, please feel free to note which pronouns you use (for example, she/her/hers, he/him/his, they/them/theirs, etc.).
Summary
Our team is looking for a hungry and experienced Digital Account Director to join us in our London office to lead an exciting new relationship with a global client. In this role, you will provide strategic and executional leadership across all brand performance efforts, with a focus on operational excellence.
The successful Digital Account Director must have a proven track record of performance marketing at fast-growing e-commerce companies, have done the same for digital services or led an account at an agency working on performance marketing & large-scale digital campaigns.
Our London office is the hub servicing European markets for Expedia Group, and works in close collaboration with our Los Angeles hub, and clients and agency partners around the globe. This role presents the unique opportunity of working alongside the best talent within the entire Omnicom network.
The Digital Account Director will be reporting into the Global Account Director and will work closely with the Project Management team. They will be responsible for driving the future vision, planning, and overseeing execution of all projects. In this role, you will serve as key leader to extending integrated campaigns in the performance space, as well as creating standalone performance campaigns.
This being a new client relationship, the Digital Account Director will be key in establishing systematic ways of working, driving operational efficiencies across the board, and helping us bring a new and unique agency-client relationship model to life.
The day-to-day responsibilities include putting together project proposals, briefing creative and content curation teams (for example, Business Affairs, the Photo team, and so on); driving communications across teams; aligning with creative development and production schedules, presentations, and approval processes; and troubleshooting to create a smooth workflow for the cross-functional teams involved.
We’re looking for someone who is a natural leader, who is pumped about working with a global, culturally diverse and highly driven team for one of the best travel brands in the world. If you are inquisitive, collaborative, a great communicator and eager to be part of a team who is in it to win it – we’d love to hear from you.
The Work
- Plan, build and execute stand-alone performance campaigns across social and digital platforms in partnership with our internal and external creative resources, as well as the media partners.
- Act as a key interface for the rest of the organisation to activate campaign extensions in the performance marketing space.
- Lead strategically, but also ensure that the on-going work is executed with perfection.
- Help define the measurement and optimisation frameworks for campaigns while also establishing benchmarks and recommending future tests.
- Partner with the production, creative, media and technical teams to improve campaign performance and user experience.
- Explore new ad platforms, placements, and ad features and experiences.
- Be a leader for the team and set the example in strategic thought inside the agency but also in the industry.
- Enthusiastically build rapport, credibility, and influence, and we get results throughout the organisation at all levels and across departments in a highly complex client organisation.
- Demonstrate creativity in problem solving, dynamic and unconventional thinking, and quick adaptation to new challenges.
- Oversee performance projects to ensure flawless development and execution.
Who will thrive in this role?
- Unrelenting ambition to create smart, simple, iconic work.
- Passion for the advertising and marketing industry with a keen eye for current trends, culture, and emerging markets.
- A hungry, flexible, resourceful and highly organised individual with strong attention to detail and a drive for excellence in delivery.
- Someone who loves to collaborate with different team members inside and outside the organisation to get the job done.
- A strong verbal and written communicator with excellent presentation skills, who can, over time, find the right balance of knowing when to over-communicate vs. when to keep things concise.
- Experience and demonstrable examples of success in driving paid social and digital performance marketing campaigns.
- Experience in efficiently scaling channels over time.
- Experience in successfully managing cross-channel marketing programs on a global-scale and familiarity with DCO / DSP / DMP technologies.
- Strong data-driven analytical thinking and creative problem-solving, balancing working in a creatively driven organisation with an analytical and focussed approach to marketing.
- Proven experience working on global brands, preferably at a creatively driven ad agency or in-house marketing communications department.
- You can deliver goals in your area of expertise, and you are able to prioritise efforts based on business need.
- You are inquisitive and team oriented, with the ability and vision to define the day-to-day aspects of your primary role while keeping focus on its larger goals.
- You are a problem solver, someone who is not afraid to ask questions and hold clients accountable, and can connect the dots quickly.
- You keep integration and collaboration top of mind, making sure all parties are informed on either side.
- Resourceful, adaptable, creative, and results oriented with high energy, a positive attitude, and the ability to contribute in a team environment.
What’s in it for you?
Given we push to create smart, simple, iconic, globally impactful work that makes culture; we understand this requires the hard work and dedication of an extremely talented and innovative collection of people.
Therefore, we have designed our benefits package to first and foremost take care of our teams, to say, “thank you”, but beyond that, it is there to ensure that you are rewarded for the incredible work you deliver and receive the recognition that goes along with that.
From continued learning & development, life insurance for protection and peace of mind, family care leave (for those important times), well-being and mental health support – to volunteer days and a great work environment with an international and talented team – basically, we’ve got you covered!
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