Company Description
At Valeo Foods UK, we're the creative force behind an array of beloved brands spanning indulgence, innovation, and tradition. From the iconic crunch of Kettle Crisps to the pure sweetness of Rowse Honey, and the rich heritage of Matthew Walker puddings, our portfolio reflects our commitment to quality and diversity.
But that's not all – our family of brands extends further, encompassing an exciting array of products and experiences. Whether it's the Wild West flavours of New World Foods, the nostalgic joy of Barratt sweets, or the timeless appeal of Metcalfe Popcorn, each brand carries its own unique story, flavour, and charm. Join us on a journey where passion meets flavour, crafting experiences that bring people together and delight taste buds.
Job Description
Are you passionate about leading iconic snack brands to new heights? Do you thrive in dynamic environments where innovation and creativity drive success? If so, we have an exciting opportunity tailored for you!
Role Overview:
As a Senior Brand Manager, you will play a pivotal role in shaping the future of our renowned Kettle Crisps brand. Collaborating closely with the Head of Brands and leading a dedicated team, you will spearhead the strategic direction and execution of our brand plans, aiming for sustained growth and market dominance.
Key Responsibilities:
Strategic Vision: Develop and execute a comprehensive long-term strategy to propel the brand forward, prioritizing growth opportunities within the crisp/snack market.
Marketing Mastery: Lead all facets of the marketing mix, from groundbreaking product innovations to impactful communication strategies, ensuring alignment with brand objectives and consumer insights.
Commercial Leadership: Take ownership of the commercial performance of our brand portfolio, optimizing sales, profit margins, and marketing investments.
Talent Development: Cultivate a culture of empowerment and continuous improvement within your team, nurturing talent and driving marketing effectiveness to new heights.
Relationship Building: Forge strong collaborative relationships across departments and with external partners, facilitating seamless execution and mutual success.
Qualifications
Qualifications and Experience:
5+ years of marketing experience, ideally within the snack / crisp industry or FMCG sector.
Demonstrated success in brand management, including the orchestration of innovative product launches and integrated marketing campaigns.
Strong leadership acumen with a proven track record of leading diverse teams to deliver exceptional results.
Proficiency in market research methodologies and adeptness in managing brand P&L.
Personal Attributes:
Proactive and enthusiastic with an optimistic outlook.
Exceptional communication and presentation skills, capable of inspiring and aligning teams towards shared goals.
Creative thinker with an acute attention to detail, able to spot opportunities for brand differentiation in a competitive market.
Resilient and adaptable, thriving in fast-paced environments where agility and flexibility are paramount.
A collaborative team player with a strong sense of ownership and accountability.
Additional Information
What we offer you in return
- 25 days holiday, plus bank holidays
- Family Bupa Scheme
- Bonus
- Matched pension scheme
- Death in service
- Cycle to work scheme
- Canteen
- Free parking
- Staff discount
- And plenty more!
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