A vacancy has arisen within our Refrigeration Division based in Biggleswade for a Regional Communication & Brand Manager. The role contributes to the success of the Refrigeration Division of Liebherr-Great Britain Ltd through management of our Communication & Brand Management Team for the UK. Effectively delivering the global communication strategy (PR, Paid Media, Trade, Events) on a local basis and providing support for sales, eCommerce, whilst managing the Digital Communications Manager and agency relationships. As well as always ensuring outstanding customer service and working within the Company’s key result areas, Business Performance, Customer Focus, People and Teamwork, Leadership.

Your Responsibilities as a Regional Communication & Brand Manager:

• Leading the regional communication and brand management team in close cooperation with the global headquarters.
• Ensuring a consistent customer journey along all traditional and digital touchpoints and further develop our multi-channel strategy in line with the global brand and communication strategy.
• Developing and implementing inspiring local B2B and B2C communication activities to support the market position and enhance Liebherr’s brand image.
• Effectively adapting global creative brand content, e.g catalogues, POS materials for the UK market, including validating translations of global content.
• Validate translations of centrally provided materials
• Special focus on in-store and digital experience, analogue and digital advertising, trade shows, events and showrooms as well as trade marketing activities
• Being key point of contact for global communication and brand management, as well as regional sales and eCommerce
• Anchoring the brand strategy throughout the organisation
• Managing PR activities for the UK region in coordination with the global team and liaising with local journalists and stakeholders
• Efficient and effective KPI and budget management
• Continuous improvement through striving to improve the current processes and structures

Your Profile as Regional Communication & Brand Manager:

The successful candidate will require the following:

• Marketing, communications or closely aligned degree or equivalent qualification
• Experience in marketing communications for a premium brand, ideally with B2B and B2C experience.

Our Offer:

• The opportunity to work with the industry-leading manufacturer .
• Secure and progressive work environment.
• Competitive salary and benefits.
• Training and personal development

Have we awoken your interest? Then we look forward to receiving your online application. If you have any questions, please contact Aleksandra Szczepanska.

One Passion. Many Opportunities.

The company

Liebherr-Great Britain Ltd. belongs to the Liebherr Group of Companies and is responsible for sales- and servicing of Liebherr's products throughout the United Kingdom and Ireland.​​

Location

Liebherr-Great Britain Ltd.

Normandy Lane

SG18 8QB Biggleswade

United Kingdom (GB)

Contact

Aleksandra Szczepanska

lgb.careers@liebherr.com