Position Snapshot
Company name: Nestlé UK&I
Job title: Social Media Specialist - Cereals (12 month FTC)
Location: Gatwick, West Sussex - Hybrid (Occasional travel to Welwyn Garden City)
Salary up to £36,000 depending on experience + potential bonus + excellent benefits + additional 12 flexible days on top of 25 days annual leave
Position Summary
We are currently recruiting for an exciting opportunity for a Social Media & Community Manager to join our social media team based at our Gatwick office. Reporting directly to the Senior Social Media Manager, you will have the scope to be the voice to some of the UK’s most loved breakfast cereal brands including CHEERIOS and SHREDDED WHEAT! You’d be working in our amazing team that’s always looking to drive best in class content & engagement when it comes to all things social.
A little bit about us
Cereal Partners Worldwide is a successful 50/50 joint venture between Nestlé S.A. and General Mills Inc. At Cereal Partners UK we have established ourselves as one of the largest cereal manufacturers in the UK, making many well-loved brands with a long heritage. Our aim is simple: to provide high quality, nutritious and great tasting breakfast cereals. You could join our mission to Make Breakfast Better!
A day in the life of a Social Media & Community Manager
Ultimately, you will be responsible for managing and growing our Cheerios, Shredded Wheat and Nestlé Cereals Portfolio social media communities, across multiple platforms, through the development and delivery of social content. Delivering world-class community engagement, supporting our overall business objectives and social content strategy.
Key responsibilities of this role will include:
- Deliver engaging social content that drives our brands social media equity and positive share of voice, leveraging consumer engagement opportunities online.
- Develop and execute the social community strategy and direction, informed by the brand(s) objectives and insight, working closely with the wider Social Media teams, Consumer Engagement Services (CES) team, Brand teams, Digital & eCommerce.
- Understand the changing consumer landscape and champion the social consumer, providing recommendations and thought leadership to the wider business.
- Serve as the social voice for Nestlé, developing creative organic campaigns daily that really add value.
- Instagram, TikTok, Pinterest and more! Responding and engaging with consumers and fans, working with Consumer Services and internal stakeholders to execute flawlessly.
- Identify and react in a timely nature to tactical & trending opportunities.
- Identify, engage, and nurture brand advocates and influencers. Leading paid and organic influencer campaigns with our brands using in-house tools.
- Support the proactive management of observed emerging issues, working closely with our Corporate Communications and Consumer Services teams to drive, shape and protect our brands and reputation.
- Collaborate cross functionally with internal and external stakeholders to determine the most impactful content, including working closely with our in-house Content Studio Team to brief paid and organic social content.
- Report on monthly social performance to track and share key KPIs
- Use data & insights to inform strategy
- Support the brand teams to develop capability across all things social.
- Report on monthly social performance to track and share key KPIs for our brands.
- Social listening and insight sharing
What will make you successful
We are looking for someone with a passion for social, ideally qualified to degree level. You will have some previous work experience in this space whether that be within an agency or in-house and be able to demonstrate a strong level of paid, owned & earned social experience. We’re looking for someone who is constantly able to push our brands to innovate through great creative ideas. You’ll also:
- Be passionate about creating engaging content that delivers for our brands.
- Have experience of managing social communities for brands with a key focus on community engagement working across all social platforms.
- Be familiar with trending content to understand how your brand can be involved whilst maintaining relevance to your audience.
- Have experience in building a network of relevant influencers/brands to drive organic reach.
- Have a proven track record of creating engaging content including copy and be able to showcase your portfolio of work during the interview process.
- Have some experience of using the Adobe Creative suite, specifically photoshop, AfterEffects & Premiere Pro and have basic photography & videography skills
And finally, you will feel comfortable to challenge the status quo, have a real passion to learn and understand the importance of building positive relationships across a wide range of stakeholders. Coupled with this you will thrive in an environment that is often ambiguous understanding how to navigate yourself and stakeholders to positive solutions. This really is a fantastic development role offering you a great opportunity to get stuck in whilst working in a collaborative and supportive team.
What you need to know
What can we offer in return? Great benefits you’d expect from a business the size of Nestlé – in the shape of a competitive salary and benefits package, bonus scheme, flexible working scheme, 25 days holiday plus statutory holidays plus flex leave, pension scheme and a real focus on personal development and growth.
The closing date to let us know your interest in this upcoming opportunity is 8th March 2024.
We will be considering candidates as they apply and we will occasionally close job advertisements early in the event we receive sufficient applicants, so please don’t delay in submitting your application.
At Nestlé, our values are rooted in respect – for our employees, our customers, and our consumers. That’s why championing diversity and inclusion is so important to us; when we embrace different perspectives and give everyone the chance to be the best they can be, we can think in new, creative ways that grow and enhance our business. We are committed to equal opportunity for all, and we may collect relevant data for monitoring purposes during our candidate registration process. Be yourself, everyone else is taken!
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