The Crown Publishing Group is seeking an experienced, detail oriented, and creative Associate Marketing Manager to join the Crown and Crown Currency imprints. This is an exciting opportunity to work with a rapidly expanding group that publishes upmarket commercial fiction and critically acclaimed nonfiction, which includes titles in the current affairs, social justice, politics, history, business, and memoir categories. Notable Crown authors include President Barack Obama, former First Lady Michelle Obama, Rachel Maddow, Erik Larson, Timothy Snyder, Matthew McConaughey, Gillian Flynn, Liane Moriarty, Sally Rooney, and Chris Whitaker. The ideal candidate will have experience executing innovative consumer-facing campaigns and will excel in a fast-paced, deadline-driven environment. Interest and/or experience in consumer email marketing a plus. This position reports to the VP, Director of Marketing.
Specific responsibilities:
- Implements creative, data-driven, results-oriented campaigns, with a focus on marketing select frontlist titles, backlist priority titles, long-term campaigns, and trade paperback conversions
- In partnership with the marketing team, work to develop and maintain a consumer email program
- In partnership with Crown’s analytics team, use consumer insights and data to drive promotions for frontlist and backlist titles, enhancing ongoing discovery and sales
- Drives and conducts outreach to target audiences, engaging with social media influencers, organizations, book clubs, and potential partners
- Works with publicity, editorial, and design to develop time sensitive pitch decks
- Participates in and contributes perspective at internal and external meetings with publicists, editors, sales, authors, and agents
- Identifies opportunities for enhancing imprint campaigns by tying into cultural and relevant moments, and aids in developing best practices (new tools, platforms, and partnership opportunities)
- Awareness of key marketing concepts, including consumer insights, social media marketing, and email marketing
- Proficiency with Microsoft Word, Excel, and Outlook
- A growth mindset committed to a creative and entrepreneurial approach to publishing
Please apply by the due date of May 13, 2024 and include your resume and cover letter if you meet the following qualifications:
- At least 4 years of relevant marketing experience in book publishing or a related field
- Experience working with sensitive material, authors, and agents
- Exceptional verbal and written communication skills
- Ability to work both independently as well as in a collaborative setting
- Strong organizational skills and demonstrated ability to meet deadlines
- A motivated self-starter, strategic thinker, and team player
This is a hybrid position with in-office responsibilities. We will consider candidates who can work from a commutable distance to our offices at 1745 Broadway, which includes the tri-state area (NJ, CT, & PA).
For any questions you may have, please refer to our FAQ page here.
The salary for this position is $63,000. All positions are currently eligible for annual profit award or bonus, subject to Company results.
Penguin Random House job postings include a good faith compensation range for each open position. The salary range listed is specific to each particular open position and takes into account various factors including the specifics of the individual role, and candidate's relevant experience and qualifications.
Full-time employees are eligible for our comprehensive benefits program. Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off.
Penguin Random House is the leading adult and children's publishing house in North America, the United Kingdom and many other regions around the world. In publishing the best books in every genre and subject for all ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution. Our vibrant and diverse international community of nearly 300 publishing brands and imprints include Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children's Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others. More information can be found at http://www.penguinrandomhouse.com/.<http://www.penguinrandomhouse.com/>
Penguin Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.
Company: Penguin Random House LLC
Country: United States of America
State/Region: New York
City: New York
Postal Code: 10019
Job ID: 270219
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