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Vice President, Director, Strategy at Publicis Groupe
New York City, United States


Job Descrption

Company Description

Publicis Health is the premier global health and wellness communications network. We are one of the four solutions hubs of Publicis Groupe, the third-largest advertising and media company in the world, giving us unparalleled global reach.

We manage top-tier agencies specializing in promoting innovative solutions in advertising, medical education, clinical trial program development, sales and marketing, digital, market access, and medical and scientific affairs.

Our nearly 6,500 employees work at 15 agency brands across 60 offices located in 10 countries. We are a connected solutions hub, equipped for continual business transformation in today’s world. We integrate services across our global offices and brands to deliver on our clients’ needs. Each of our agencies brings a unique approach to business, which makes us even stronger together. We understand the rapidly changing healthcare environment and leverage it to maximize the potential of our clients’ brands.

Web: www.publicishealth.com | Facebook: www.facebook.com/publicishealth
Twitter: www.twitter.com/PublicisHealth/

Job Description

As a VP, Strategy Director your comprehensive media, and marketing expertise will be essential to providing strategic thought leadership on key client engagements. 

Demonstrating an intimate understanding of how consumers interact with channels and technology, this pivotal role demands a focus on how to solve clients’ business challenges most effectively through an orchestrated system of paid, owned and earned touchpoints that inspires connected creativity. 

Day-to-day, your role will concentrate on guiding strategy across key accounts while delivering industry-leading service, which includes: 

  • Developing strong client relationships, from day-to-day clients to senior leadership, as a key strategic and business partner
  • Leading the strategic direction with internal and external teams in relation to our clients’ brand development and marketing approach
  • Gaining a deep, holistic and evolving understanding of our client’s business objectives, challenges, threats and opportunities – including forward looking awareness of emerging competitive threats – and formulating actionable strategic recommendations based on that understanding
  • Bringing experience from other brands and therapeutic areas to illuminate or support new strategies and solutions
  • Developing a nuanced understanding of our clients’ customers’ wants, needs, and behaviors across the full customer journey

Qualifications

This pivotal role requires a depth of expertise (7-10 years of relevant experience, with an advanced degree preferred), including a track record of impactful work experience and professional ingenuity – which means you are: 

  • A digital marketing-savvy problem-solver with the unstoppable drive to inspire teams and bring the best work to life, based on your expertise with omni-channel orchestration (including media, CRM, site and mobile, etc.) 
  • Successful track record within the Pharma marketing space a must. 
  • A strong analytical thinker and translator with exceptional research dexterity, including several years of experience with media-centric tools such as Comscore, MRI, Google Analytics, to uncover the data and insights that drives strategic communications planning and implementation 
  • A creative provocateur and persuasive storyteller who is endlessly curious and questioning with a keen ability to shift perspective as well as illuminate powerful insights and creative potential through data and narrative collaboration with all levels of the agency and its partners that will drive growth 
  • A true collaborator that has worked on large scale projects across multiple digital properties – the true dot connector 
  • An approachable manager with a solid track record of team oversight looking to further develop their management skillset. An all-around seasoned professional with exceptional communication, organizational and time management skills, and the flexibility to adapt quickly to change

Additional Information

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $121,000- $204,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.  The Company anticipates the application deadline for this job posting will be 6/30/2024.


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