Company Description
Martin Retail Group, in partnership with Leo Burnett Advertising, has been serving the automotive industry for more than 30 years. We are one of the nation’s largest automotive advertising agencies and pride ourselves on providing the best retail automotive marketing solutions to our clients. Our services don’t stop there: we also provide advertising expertise to clients like Fifth Third Bank and Ace Hardware and continue to add new clients throughout the country.
Job Description
Martin Retail Group, recently named the largest advertising company in Alabama and one that does amazing work servicing our clients all over the U.S., is seeking an experienced Digital Associate to join our growing Media Buying team.
Responsibilities:
- Execute Digital Buys and generate insertion orders to send to vendors
- Monitor campaigns for on time starts and delivery
- Compile, organize, and present digital research
- Complete digital POVs/ROIs as requested
- Manage the day-to-day stewardship of digital campaigns by market
- Work with members of the planning team to review digital campaign performance metrics to guide future optimizations, vendor changes, and/or spend levels
To apply, please submit your resume and cover letter, with your salary requirements.
Thank you for your interest in Martin Retail Group!
Qualifications
Qualifications:
- Bachelor’s degree and 3 to 5 years' experience in the digital media field
- Automotive retail media experience is a plus, but is not required
- Working background in programmatic, display, video and search a plus
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