Company Description
Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content.
We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses. Zenith is part of Publicis Media, the media arm of Publicis Groupe
Job Description
To develop strategically sound communication plans tackling key client challenges.
To lead on digital media plan selection, quality of execution and operational excellence.
To ensure world-class client service and account management, working alongside direct reports.
To lead day-to-day client and agency team management.
Should have good organizational skills in handling a number of projects at the same time, being able to set priorities, keep to deadlines, work effectively under time pressure
Be able to identify and tackle key client business challenges, leveraging agency solutions to unlock growth for clients.
Develop an expert understanding of the client’s business, their products, services, customer profile, marketing and business objectives, competitors and sales.
Expert knowledge of the media market place and opportunities available
Sound knowledge of digital & offline advertising & marketing technologies.
A good grasp of strategic digital communications planning and acting in a consultant capacity to the client.
Understand how research is conducted for all the major media e.g. Expertise in all relevant industry software and systems: Statex, Z-Plan, GWI, SimilarWeb, EuroMonitor
Be able to develop a good rapport with media owners and colleagues within Starcom and the partner agencies.
Lead the development and execution of media plans across multiple clients and industries.
Work along with reporting manager taking into account both the client's and the agency's key performance indicators.
Ability to effectively manage multiple projects simultaneously, including setting priorities, meeting deadlines, translating strategies into innovative media, and working well under pressure.
Build a strong rapport with clients and business partners.
Quality control for all media planning.
Overseeing team on day-to-day projects.
Collaborate with cross-functional teams to develop and execute effective media strategies.
Manage day-to-day client relationships and communications.
Mentor and guide junior planning team members.
Identify new business opportunities and generate leads.
Qualifications
BS/MS degree in marketing or a related field
A four-year college education and 6 to 10 years of media planning & client facing experience
Bachelor's degree in marketing, advertising, or a related field.
8-10 years of experience in media planning or related role.
Proven ability to mentor and lead a team of planning managers.
Strong organizational skills, team player, ability to multitask and work under pressure.
Digital Certifications across the major platforms, including Meta (FB & IG), Google, Snap Chat, Twitter & TikTok, in addition to familiarity in industry developments & initiatives I.e.: commerce, Metaverse, NFTs, etc...
Experience in business development.
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