Company Description

“If you can dream it, you can do it”
- Walt Disney
Publicis Imagine is a bespoke team dedicated to Disney with one purpose in mind – to be Disney’s most valuable partner in creating the next era of entertainment. This newly built organisation will sit under the umbrella of Publicis Media, tapping into all areas of Publicis Groupe capability, including our newest acquisition, Epsilon. We will be dedicated to Disney’s four lines of business below and are committed to delivering excellence, innovation and creativity in everything we do:

• Disney+
• Studios
• Media networks
• Disneyland Parks and Walt Disney World 

The Publicis Imagine team has been designed to be simple, agile and connected, with access to the latest innovations in media to accelerate Disney’s growth around the world, Data is at the core of Publicis Imagine’s offering. Our data ecosystem, supercharged by Epsilon, will be the end-to-end platform focused on driving growth. We do this by uncovering data-driven insights that inform marketing, creative messaging and media decisions. We will look to connect all aspects of Disney’s business to unlock growth with each of their consumers from any line of business. 

Publicis Imagine will be active across the globe, with the hub for EMEA based here at White City in London. We are Disney fanatics and have created a unique UK and EMEA hybrid team to deliver not only excellence in market, but also be the guiding light for the region when it comes to planning. We have brought together talent from all areas of our business, client leadership, strategy, planning, data science, content, insights and execution in agile squads that will deliver for Disney’s business. 

We are excited to be building something brand new here at Publicis the best and brightest and want to come on this journey with us. 
We also too believe that if you can dream it, you can do it.
We are Publicis Imagine.
Dreaming. Doing.

Our Commitment
Publicis Imagine is committed to building a culturally diverse workforce and therefore strongly encourages applications from underrepresented groups.  We are committed to equality of opportunity and welcome applications from individuals, regardless of their background.

Job Description

Publicis Imagine is now looking for a new Paid Social Account Director to work on one of our most exciting clients, Disney. This is an opportunity to work on a global disruptive brand, a real “people business” and be part of a team leading the change and driving businesses into the future.

The team member is fundamental to the success of the Centre of Excellence (COE) team with sits within the Publicis Imagine EMEA Digital team, the COE team provides tactical regional best practices, governance, and support across programmatic, paid search, and paid social. 

The Paid Social Account Director is responsible defining, creating, and delivering regional best practice to drive consistency and support improvement in digital maturity of all local Publicis Imagine local market and Disney in-house teams across EMEA markets.

This role will be a Paid Social Account Director reporting to the Head of Digital EMEA, and will work closely with the Director of Digital Operations:

• Define annual Paid Social services and deliverables that will be created to drive excellence and innovation of the channel
• Collaborate with Disney lines of business and Disney EMEA teams to identify key challenges and opportunities, and address these with clear deliverables that bring benefit to Publicis Imagine and the Disney business
• Create, present, and deploy regional Paid Social guidance, best practice, learnings and insight to enable local teams to maximise the innovation and performance of their locally activated paid social campaigns
• Spotlight campaign best practices and innovative ideas for upcoming campaign Response To Briefs and present these to all EMEA markets
• Work with Data & Tech lead to identify opportunities to improve digital reporting of Paid Social campaigns
• Oversee, manage, and recommend brand safety & suitability amends to Paid Social platforms and ensuring the client remains in a brand-safe environment through all EMEA markets

Qualifications

• Experience in activation with Paid Social
• Strong presentation creation and confident presentation skills
• Advanced communication/writing skills – liaising with clients, media vendors and global teams
• Be able to adhere to processes and best practices

Additional Information

Publicis Groupe operates a hybrid working pattern with employees being office-based on Mondays and two other days during the working week.

If you have any adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

#LI-Hybrid