We are looking for an experienced YouTube Channel Manager to run the day-to-day operations for a portfolio of world class science and educational channels, including Veritasium and Astrum. Experience in managing YouTube channels that drive millions of monthly views - while providing content that informs and inspires - is essential.
The ideal candidate will combine deep knowledge of the YouTube platform with an audience-first mentality, and have the ability to navigate data and performance insights to make the best decisions needed to drive audience growth.
We are seeking an imaginative and multi-disciplined individual who can handle a variety of tasks and duties; they will be publishing content based on performance data, audience insight and trends, whilst being responsible for the channel's KPIs and strategy.
You will undertake continual analysis of YouTube viewership using various analytical tools to inform strategic and tactical decisions and supply data for determining programming. While YouTube will be your primary focus, you will also be responsible for growing these brands on other platforms, eg TikTok, as well as identifying opportunities for future audience growth, for example via memberships, podcasts, newsletters.
The Channel Manager will work closely with the production team who manage talent, editors and production assistants, to deliver best in class productions.
Tasks
- Be responsible for managing day-to-day operations for multiple YouTube channels.
- Upload content, ensuring adherence to platform best practices.
- Identify opportunities to cross-post and/or re-version YouTube content for other platforms.
- Manage content output on all relevant publishing platforms.
- Develop performance updates for the wider team and company.
- Continuously optimise back catalogue content eg via new thumbnails and titles.
- Suggest content ideas and feed back on edits where appropriate.
- Utilise data analysis to provide actionable insights and growth strategies.
- Participate in meetings with internal and external stakeholders to present channel activities and performance.
- Work closely with internal and external commercial partners.
- Keep abreast of YouTube platform developments, trends, and training.
- Optimise titles, descriptions, and keywords for SEO.
- Write and edit metadata and copy for videos and channels.
- Conduct granular analysis and reporting of YouTube analytics and other data sources.
Requirements
- 3+ years experience in YouTube channel management
- Deep and current knowledge of the YouTube platform and algorithm
- Experience working on brands/publishers specialising in learning and education preferable
- Strong project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines
- Demonstrated ability to work collaboratively with creative teams, and provide clear direction and feedback
- Strong attention to detail, with a commitment to quality control and editorial standards
- Excellent communication skills, with the ability to articulate complex ideas in a clear and concise manner
Benefits
Benefits
Electrify Culture
- Dynamic environment - We are dedicated to providing a world-class creative culture where our employees can thrive. We’re looking for self-starters with an entrepreneurial mindset who want to be part of our success story. You’ll discover new opportunities, take ownership of important initiatives and learn at a fast pace.
- Work anywhere - We are a remote team with employees around the world. This means you are free to work from anywhere with a good internet connection.
- Force for good - We believe in leveraging the power of Electrify to change lives and have set up our Creator Foundation. For each established creator that we invest in, we will provide both the cash and production support for an emerging creator to produce and distribute a video that tells an important story linked to one of the United Nations 17 Sustainable Development Goals (SDGs). We actively encourage your involvement in these projects.
What we offer
- Competitive salary
- Work from anywhere with an allowance for tech
- Flexible hours
- Employee referral program
Electrify is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. We provide employment opportunities without regard to age, race, colour, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable law.
Electrify Video Partners is a dynamic digital media company that invests in and scales creators with an established YouTube presence. Our mission is to turn creators into global media businesses by building teams, scaling the production and distribution of their content and introducing new revenue streams across platforms. We acquire between 50% and 100% of creator businesses with an established YouTube presence. We have raised multiple funding rounds, have established revenue streams and are profitable.
We are building a decentralised global team to power our business and are looking for A-players that share our vision and values and want to play a part in driving the business forward on its exciting journey. Come and build the future of media with Electrify!
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