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B2B Marketing Manager- Nespresso UAE at Nestlé
Dubai, United Arab Emirates


Job Descrption

POSITION SNAPSHOT

  • Role: B2B Marketing Manager
  • Location: Dubai, UAE
  • Company: Nespresso UAE

 

POSITION SUMMARY

Nespresso UAE is seeking to hire a seasoned B2B Marketing Manager with a solid background in Hospitality or Premium Hotel Marketing. The selected candidate will manage the Out-of-Home (OOH) product portfolio of coffee, machines, accessories, and services. They will execute global product launches & themes based on market needs and carry out market-specific local initiatives.

 

A DAY IN THE LIFE ...

  • Execute the product strategy and commercial value propositions including new products/services.
  • Regularly review the channel's portfolio performance and suggest possible optimizations, e.g. promotion, pricing, and portfolio rationalization.
  • Conduct annual deep dives on market trends and competitive development for coffee, machines, accessories, and services.
  • Provide input for monthly sales forecasting of the channel's portfolio.
  • Drive awareness for the OOH propositions among decision makers and end-users, including local ATL campaigns for OOH.
  • Maximize the impact of the local digital footprint, including the OOH website.
  • Execute lead generation activities, including direct mail campaigns, CRM, fairs, and events.

 

MANAGEMENT TEAM RESPONSIBILITIES

  • Drive the Organization’s business results by making tactical and operational decisions by building the department in a sustainable approach.
  • Define and drive the right initiatives to achieve the business results
  • Support the Marketing Manager in making optimal investments and decisions in the Operational People Plan process for both CAPEX and OPEX
  • Manage and monitor the budget within the subdepartment
  • Drive improvements and efficiencies in the organization by collaborating with other departments

 

WHAT WILL MAKE YOU SUCCESSFUL…

  • A university degree in marketing, commercial or equivalent.
  • At least 5 years of experience as a Product and/or Brand Manager in a Hospitality or Premium Hotel Marketing setting.
  • Experience in project management of complex projects.
  • Demonstrable initiative, anticipating future problems and developing contingency plans.
  • Excellent understanding of the business environment, including team goals and company business drivers.
  • Proactive cooperation, gaining the trust and support of others and contributing ideas and energy to succeed as a team.
  • Strong results focus, achieving results in compliance with the Nestlé Corporate Business Principles and delivering expected result

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